Who are we?
We are a community of passionate individuals who share a common mission: to reinvent transparency for the age of mistrust. Among us are some of the world’s leading experts in cybersecurity, compliance, cryptography, policy, economics and ethics, including multiple serial entrepreneurs, the CEOs of major accounting, audit, media and forensic firms, an ethics professor, an advisory board member of the National Institute of Standards and Technology and a policy advisor for the UK Government.
Together we are building a blockchain platform and a product ecosystem that combine next-generation innovations in distributed ledger technologies, zero-knowledge proofs, meta-consensus protocols, artificial intelligence, IoT analytics, SaaS functionality and machine learning to solve some of the worlds biggest challenges. With eight commercial partners already building products on the platform and several others adapting the platform to existing products, we are just getting started.
What Problems Are We Solving?
Consider the following four scenarios:
- An auditor wants to know if a bank’s payment systems are compliant
- A consumer wants to know that a food retailer’s produce is ethically sourced
- A judge wants to know if a lawyer’s case-critical evidence has been tampered with
- A smart city wants to know the real-time state of its IoT devices
Until now, all four scenarios suffer from issues of trust:
- A bank can alter evidence to fake historical compliance
- A food retailer can obscure fact with clever marketing
- A lawyer can cover up any traces of tampering
- A corrupted IoT device can transmit faulty information about its state
Moreover, all of these cases are vulnerable to human error.
How Are We Solving Them?
The IAP’s innovative combination of blockchain technology, zero-knowledge proofs and meta-consensus protocols allow for any of these parties to cryptographically prove the existence of evidence, states or activities to any interested party. Moreover, they allow for complete transparency without sacrificing the privacy of sensitive data.
In other words: When there is an issue of trust, the IAP removes the need for it.
While the technology is optimised for security and efficiency, the range of possible applications reaches to almost every facet of society. The IAP can help individuals, start-ups, SMEs, Blue Chip companies, legal firms, consultants, DAOs, NGOs and governments with trust and transparency challenges related to the existence of data, evidence, IoT states, series of events, chains of custody and states of affairs, both historically and in real time, while always giving the user full control over privacy.
Why Does It Matter?
A 2018 Edelman study revealed that trust in politicians and democratic institutions worldwide is at an all time low. A 2018 Accenture study tied an estimated $180 billion in losses to declining trust in businesses among consumers. A 2018 Nielsen study highlighted that 80% of consumers care deeply about whether and how corporations are tackling sustainability issues.
Within the enterprise, cybercrime damages cost $6 trillion annually, up from £3 trillion in 2015. $80 billion is spent globally on governance, risk and compliance and is forecasted to reach £120 billion within three years. The information assurance industry alone was worth $3.53 billion in 2017: forecasts estimate that this will reach £5.48 billion by 2023.
Organizations cannot survive without privacy. They cannot sustain trust without transparency. With the IAP’s cutting-edge technology, it is now possible to have both.